|[November 19, 2012]
Does Holiday Entertaining Have You Worried? Samsung Reveals How to Make Your House Work for the Holidays
RIDGEFIELD PARK, N.J. --(Business Wire)--
Customized holiday dinner place cards, caprese-filled crispy prosciutto
cups and a power clean-up "after party" may seem out-of-reach for
stressed-out holiday planners, but they are all just a click away as
Samsung (News - Alert) Electronics America, Inc., a market leader and award-winning
innovator in home appliances and digital convergence, introduces Make
Your House Work for the Holidays. A go-to online hub loaded with ideas,
inspiration and smart product innovations for turning holiday stress
into hosting success, Make Your House Work for the Holidays helps you
plan, cook and clean to keep your home operating at peak performance.
To keep the 25 million homes expected to serve Thanksgiving dinners next
week1 on track, Samsung has culled the best content of the
season on the Samsung
Home Appliance Facebook page.
"The holidays are fun and frenetic but for holiday cooks they can be
frantic as well. What's needed are tools, information and products to
make dinners - and homes - as organized as possible," said Kevin Dexter,
Senior Vice President of Home Appliance Sales and Marketing, Samsung
Electronics America. "Samsung's innovative line of smart home appliances
and our online hub allows you to plan, cook and clean with maximum
efficiency and minimal drama. We want to help you spend less time in the
kitchen and more time around the dining room table with family and
Make Your House Work for the Holidays features 30 ideas and articles,
including holiday organizing and time-saving tips, and lots of delicious
new holiday recipes - many from TakeBackYourTable.com
founder Christina Stanley-Salerno. The site also includes the full range
of Samsung Home Appliance innovations - from refrigeration organization
to flexible cooking solutions to high performance cleaning options - to
make holiday preparation a snap.
The site is easy to navigate and follows a path holiday cooks will
Who's sitting where What should I cook Sit-down or buffet table Who's
bringing what What should I shop for The pre-holiday questions are
fast and furious. But Make Your House Work for the Holiday's Planning
section makes it easy and manageable. And Samsung's refrigerator
offerings help reduce the angst with more innovative storage and
planning tools. The Samsung 31.6 cu. ft. French Door Refrigerator is
the largest in its class and has enough room for 32 bags of groceries to
accommodate even the biggest shopping loads. That should come as welcome
news to the 50% of holiday cooks who worry they don't have enough space2.
The Samsung LCD Refrigerator with apps includes a link to
Epicurious which provides consumers access to favorite recipe ingredient
lists - making the shopping process easier than ever.
And in case you're wondering how the rest of America plans for the
holidays: Everyone sits together at 40% of holiday dinners, while kids'
tables hold sway at 34% and buffet tables rule at 26%3.
No doubt, cooking is one of the biggest holiday challenges. And with an
average of 5-6 side dishes, 1-2 main dishes, and 2-3 desserts4
to coordinate, the holiday arithmetic can add up to stress in the
kitchen. Make Your House Work for the Holiday's Cooking section provides
easy-to-follow advice; tasty recipes like Baked
Brie in Sourdough Loaf, Super
Moist Herbed Mayonnaise Roast Turkey Breast, and Sweet
Potato Pie with Sticky Pecan Sauce; and a multi-dish timer tool app
for up to six items on your menu.
The Samsung Flex Duo Oven is a great de-stresser. It provides
cooks with the option of preparing two dishes at two different
temperatures, from one large capacity oven into two separate 2.7 cu. ft.
and 3.0 cu. ft. cavities. That means you can have a pumpkin pie on top
and a roast on the bottom with no mixing of aromas.
Here are two fun, if messy, facts: Thanksgiving in the U.S. will result
in 300 million wine and gravy spills, and 15 million crumbs5.
Your clean-up detail won't be nearly that extensive but the post-dinner
wrap-up is no one's favorite job. Make Your House Work for the Holiday's
Cleaning section takes the bore out of the chore with cleaning tips from Better
Homes & Gardens6; a downloadable "How
to Handle Holiday Stains Guide"; and smart ways to maximize space in
From washing dishes to laundering tablecloths and linens, Samsung has
the holiday clean-up covered. The Samsung Wi-Fi-enabled WF457
laundry pair enables consumers to start, stop and pause the machine
from their smart phones, as well as receive cycle alerts - saving time
and adding convenience. Samsung's DMT800 dishwasher features
adjustable racks so you can fit even the largest roasting pans in your
For more on Samsung Make Your House Work for the Holidays, visit the Samsung
Home Appliances Facebook page where consumer can also enter for the
chance to win a suite of kitchen appliances, just in time for the
upcoming season. For additional information regarding Samsung Home
Appliances, including press releases, video content and product images,
please visit www.samsung.com/newsroom.
About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc.
(SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd.,
markets a broad range of award-winning, digital consumer electronics, IT
and home appliance products, including HDTVs, home theater systems,
digital imaging products, notebook PCs, tablets, refrigerators and
washing machines. A recognized innovation leader in consumer electronics
design and technology, Samsung is the market leader for HDTVs,
French-door refrigerators and front-load washers in the U.S. Please
for more information.
About Christina Stanley-Salerno
Christina Stanley-Salerno is founder of TakeBackYourTable.com. She has
an intense passion for the family meal and as a work-at-home mother of
two growing boys, knows first-hand the challenges of trying to get a
meal on the table. Stanley-Salerno previously was on-staff at Every
Day with Rachael Ray where she had the pleasure of working alongside
some of the best in the food business. She is now a full-time work at
home mom, writing recipes for everyone from Momtastic to Parents.com.
Creating simple, quick and healthy meals is her specialty and her trick
to keeping the family meal a reality, even on busy weeknights. Follow
her on Twitter (News - Alert) @TakeBackTables
US Census data 2010
Samsung Home Appliances and Ipsos Public Affairs survey; online poll
conducted with a sample of 1,013 adults aged 18 and older. The
survey was conducted October 4-7, 2011 and the panel was interviewed
US Census data 2010
US Census data 2010
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