|[December 06, 2012]
Set-Top Box Energy Conservation Agreement Expected to Save U.S. Consumers $1.5 Billion Annually
ARLINGTON, Va. --(Business Wire)--
Fifteen industry-leading multichannel video providers and device
manufacturers that deliver service to more than 90 million American
households, are launching an unprecedented Set-Top
Box Energy Conservation Agreement that will result in annual
residential electricity savings of $1.5 billion or more as the
commitment is fully realized, the Consumer Electronics Association (News - Alert) (CEA)
and National Cable & Telecommunications Association (NCTA) announced
Participating companies include providers (listed according to number of
customers) Comcast, DIRECTV, DISH Network, Time Warner Cable, Cox (News - Alert),
Verizon, Charter, AT&T, Cablevision, Bright House Networks and
CenturyLink, and manufacturers Cisco, Motorola, EchoStar Technologies
and ARRIS. Through the voluntary, five-year Set-Top Box (News - Alert) Energy
Conservation Agreement, which goes into effect January 1, 2013, these
companies commit to the following:
At least 90 percent of all new set-top boxes purchased and deployed
after 2013 will meet the U.S. Environmental Protection Agency (EPA)
ENERGY STAR (News - Alert) 3.0 efficiency levels. Based on market projections for
set-top box deployments, this will result in residential electricity
savings of $1.5 billion annually, as the agreement is fully realized.
For immediate residential electricity savings, "light sleep"
capabilities will be downloaded by cable operators to more than 10
million digital video recorders (DVRs) that are already in homes. In
2013, telco providers will offer light sleep capabilities, and
satellite providers will include an "automatic power down" feature in
90 percent of set-top-boxes purchased and deployed.
Energy efficient whole-home DVR solutions will be available as an
alternative to multiple in-home DVRs for subscribers of satellite and
some telco providers beginning in 2013.
"Deep sleep" functionality in next generation cable set-top boxes will
be field tested and deployed if successful.
"Providing American consumers with innovative services that deliver
great video content and reduce in-home energy costs is win-win for
customers and participating companies," said Michael Powell, NCTA
President and CEO. "Multichannel video providers and device
manufcturers are proud to participate in this unprecedented initiative,
and we will continue to pursue even more ways to reduce the overall
energy footprint of our services."
According to the EPA, which administers the ENERGY STAR program, set-top
boxes that are ENERGY STAR-qualified are, on average, 45 percent more
efficient than conventional models. The new energy conservation
initiative will produce more energy savings overall, and five years
earlier than originally anticipated by the U.S.
Department of Energy (DOE) in its most recent review of set-top box
energy conservation issues. Prior to this agreement, 2018 was the
earliest date that any DOE set-top box standards would have been
"Our industry today commits to a comprehensive initiative that will lead
the way to energy savings for consumers in this popular and rapidly
evolving product category," said Gary Shapiro, President and CEO, CEA.
"The Set-Top Box Energy Conservation Agreement will protect innovation
and consumer choice while reducing energy use and saving money."
Companies involved in the new Set-Top Box Energy Conservation Agreement
will meet regularly to review and update energy efficiency measures, and
to host ongoing discussions with the DOE, the EPA and other interested
government agencies and stakeholders on new technologies and equipment.
To create accountability and support transparency, the agreement's terms
include detailed processes for verification of set-top box performance
in the field; annual public reporting on energy efficiency improvements;
and posting of product power consumption information by each company for
Note on Methodology:
The $1.5 billion estimate of ENERGY STAR 3.0 (ESv3) savings takes into
account the replacement of DVR and non-DVR set-top boxes with set-top
boxes that meet ESv3 energy efficiency levels. It also accounts for the
continued trend by consumers to use more DVRs. The estimate adopts the
most recent projections from energy advocates of consumer demand for
more DVRs in a "business as usual" trend and then assumes that the
projected demand is satisfied with DVRs meeting ESv3 efficiency levels.
The Consumer Electronics Association (CEA) is the preeminent trade
association promoting growth in the $206 billion U.S. consumer
electronics industry. More than 2,000 companies enjoy the benefits of
CEA membership, including legislative advocacy, market research,
technical training and education, industry promotion, standards
development and the fostering of business and strategic relationships.
CEA also owns and produces the International CES (News - Alert) - The Global Stage for
Innovation. All profits from CES are reinvested into CEA's industry
services. Find CEA online at www.CE.org,
and through social media: http://facebook.com/CEAfeed,
NCTA is the principal trade association for the U.S. cable industry,
representing cable operators serving more than 90 percent of the
nation's cable television households, more than 200 cable program
networks and industry equipment suppliers. The cable industry is the
nation's largest broadband provider of high-speed Internet access,
serving more than 45 million customers, after investing more than $186
billion to build two-way interactive networks with fiber optic
technology. Cable companies also provide state-of-the-art digital
telephone service to more than 24 million American consumers.
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