Aberdeen Group, in a recent report, said that organizations are deploying GPS-enabled Service Workforce and Fleet Management solutions to increase customer satisfaction. The report, named “Service Workforce and Fleet Management: Driving Utilization with Location Intelligence,” also states that companies are looking to drive resource utilization levels while controlling service-related costs with the GPS enabled services.

 

Using GPS technology in fleet management reduces risk, improves safety and security, and optimizes fleet operations with real-time, all-satellite fleet management and GPS tracking. Companies are increasingly looking at GPS technology in fleet management to obtain all these advantages and attract more customers.

 

According to the Aberdeen (News - Alert) survey, the adoption of GPS-enabled solutions has caused the companies witness average improvements in key service performance indicators. Apart from reduction in idle times and increase in fleet utilization, the companies have also reported a decrease in fuel costs and a 31 percent drop in daily mileage and a 23 percent boost in workforce productivity.

 

“Organizations responding to our research indicate that they currently monitor and track the location of 35 percent of their workers and 47 percent of their vehicles," said Sumair Dutta, senior research analyst, Aberdeen Group. "This is up from averages of 23 percent for workers and 35 percent for vehicles in 2008 with indications of further investments in 2010. These results are indicative of the value offered by GPS-enabled tracking, navigation and routing solutions.”

 

According to the report, major service organizations are nearly two times as likely as all others to be leveraging fleet management applications and more than three times as likely to be using intelligent routing systems. They can also increase overall service delivery efficiency by integrating captured location information and intelligence into their field service scheduling and parts management systems.

 

The company recently released a report named “Demystifying E-mail Deliverability” for e-mail marketing solutions supplier, Campaigner. The report explores the drivers that influence e-mail deliverability, internal adherence to legislation like CAN-SPAM, e-mail authentication, e-mail origination, the theory of blacklist and whitelist and anti spam steps taken. It also focuses on the most popular e-mail marketing companies.