Satellite Technology

October 27, 2009

Tele Atlas and Samsung Electronics Enter into Agreement

Tele Atlas (News - Alert), a global provider of digital maps and dynamic content for navigation and location-based solutions, and Samsung Electronics, a mobile phone provider, have entered into an agreement under which Samsung (News - Alert) will use Tele Atlas maps for its GPS-enabled devices. 
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According to Tele Atlas officials, Samsung, thanks to the pact, will now be able to provide the ultimate mobile experience with Tele Atlas’ suite of enhancement products including more than 24 million points of interest, voice maps and visual enhancements such as 3D Landmarks, 2D City Maps and Digital Elevation Models, which give wireless navigation and local search application users maps that more closely reflect their surroundings.

“As consumers seek more sophisticated GPS-enabled services from their devices, it is increasingly crucial that handset manufacturers deliver solutions with relevant local content that enriches the mobile experience,” Bill Henry, CEO, Tele Atlas, said. 

Additionally, the company’s unique approach of combining validated community input with state of the art map making technology to develop the highest quality maps, paired with the innovative location content, will now empower millions more smartphone users around the world.

Henry said that the two companies will collaborate in the future to deliver rich navigation and location solutions covering a wide range of products and regions.

“People want easy-to-use solutions, and the partnership with Tele Atlas will allow us to provide our customers with exciting and valuable multimedia,” Hyoungmoon No, vice president of R&D planning team, mobile communications division, Samsung Electronics, said. 

No said that the company will continue to provide people with innovative functionality, style and usability.

Anil Sharma is a contributing editor for TMCnet. To read more of Anil’s articles, please visit his columnist page.

Edited by Kelly McGuire

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