NavStar Technologies, a provider of vehicle tracking and asset monitoring solutions, announced that it will leverage its existing products and services in order to provide a very cost effective solution to the trucking industry mandate for Electronic On Board Recorders or “EOBR.”

N. Douglas Pritt, chairman of NavStar Board of Directors said, “This is a huge opportunity that we have been following closely for the past several months. It is time for us to officially enter into the market with a hardware/software solution what will prove to be substantially more cost effective than current products being discussed.”

Truckers have been subject to federal regulations of their work hours for decades. In April 2010 the federal government declared that certain motor carriers and buses must use an electronic device rather than paper logs to monitor their hours.

The current NavStar NVTRAK product line already has the key elements needed to meet the Federal Motor Carriers Safety Association's, or “FMCSA” requirements, company officials said.

The solution delivers accurate, real-time information on the location and activities of the fleet vehicles. It enables companies to gain deeper insight into their daily field operations, and take actions to increase profits and be more competitive, the company said.

One of the primary focuses of the NavStar sales efforts is the trucking, delivery and services industry.

NavStar Technologies provides Global Positioning System or “GPS” related hardware and services in both the consumer and commercial markets to the U.S. and international customers.

In July the company announced they have almost completed the field trials for their updated vehicle asset tracker, TMCnet reported. The company also announced that Rock Hard Systems will be the first U.S. distribution partner that will sell the NSTRAK vehicle asset tracker system which is expected to be rolled out in the 3rd quarter of 2010.